The use of Artificial Intelligence (AI) technologies is much more than just a growing trend. It is a differentiation element and a competitive advantage for organizations. At the same time, the risks to the protection of citizens' fundamental rights are enormous and AI needs to be regulated by strict regulations – if the European Commission's proposal is passed, we will even witness the birth of a new European regulator – the European Artificial Intelligence Board.
While we await the emergence of a strict European legislative framework on the subject, AI’s scattered regulations that vary according to the sector clearly pose major challenges and risks to undertakings trying to develop and implement AI technologies in accordance with the law. Undertakings wishing to be governed by ESG criteria must establish appropriate governance and risk management practices.
VdA is fully aware of these challenges and that is why we have developed a range of legal products and services that enable organizations properly to identify the obligations that apply to them, the risks associated with possible approaches, as well as to ensure that their solutions are congruous with the changes expected in both European and national law.
VdA's team provides holistic, full-service, business-oriented legal advice, and provides support to undertakings wishing to engage AI solutions from third parties, ensuring that they are in a position to comply with their legal obligations and that the solutions are in tune with the goals in question.