Magda Cocco participated in the third episode of the podcast "The Innovation Office", an initiative promoted by AmCham Portugal in partnership with Altice Portugal.
This podcast aims to reflect on innovation in different areas of the economy and technology, exploring the role of organisations in promoting and developing innovation.
In this context, Magda Cocco was invited to talk about the role that law firms play in the process of building innovation. As she explained, "innovation in firms is accomplished on several levels, through products, services, but also through processes".
According to the VdA lawyer, legal innovation begins by knowing how to analyse the potential of new technologies and lead a company to achieve its objectives through legal support. The important thing is, as she explained, "to have the security that a product or service, while being innovative also complies with the legal requirements and essential parameters of the law".
"It is important that the legal component can contribute to the innovative character of the product so that it is technologically innovative, but also legally innovative," she clarified.
For the legal sector to keep up with technological development, Magda Cocco argues that it is essential to spend time understanding technology so that it can be adapted in a "legal by design" perspective - which means "helping to design the technology". For this, it is necessary that societies start "from a very early stage to work on the development of products with companies. Instead of the direction and legal advice arise at the end of the product cycle, "it is important to "start from the very first moment to design it in order (...) to be able to adjust and contribute to innovation in the legal component but also in the technological component".
- This episode can be heard here.
